{"id":4502,"date":"2020-11-16T09:53:00","date_gmt":"2020-11-16T08:53:00","guid":{"rendered":"https:\/\/komma.ostfalia.de\/?p=4502"},"modified":"2020-11-17T10:09:30","modified_gmt":"2020-11-17T09:09:30","slug":"audio-uni-web-analytics-buyer-personae","status":"publish","type":"post","link":"https:\/\/komma.ostfalia.de\/index.php\/audio-uni-web-analytics-buyer-personae\/","title":{"rendered":"Die Audio-Uni: Neue Episode im Web-Analytics-Kurs zu Buyer-Personae!"},"content":{"rendered":"\n<p>Was sind Buyer-Personae? Die Audio-Uni hat eine Praxisepisode zum Thema Buyer-Personae ver\u00f6ffentlicht. Hier sprechen die Experten Harald Henzler, Gesch\u00e4ftsf\u00fchrer der <a href=\"https:\/\/www.smart-digits.com\/\">smart digits GmbH<\/a>, und Ralph H\u00fcnermann, Gr\u00fcnder und Gesch\u00e4ftsf\u00fchrer der Firma <a href=\"https:\/\/www.odoscope.com\/\">Odoscope GmbH<\/a>, \u00fcber die Definition, Entwicklung und Rolle der Buyer-Personae im Onlinemarketing.<br>Im w\u00f6chentlichen Rhythmus erscheinen insgesamt 16 Podcast-Episoden, die sich mit unterschiedlichen Fragestellungen von <a href=\"https:\/\/audio-uni.ostfalia.de\/kurse\/web-analytics-kurs\/\">Web Analytics<\/a> besch\u00e4ftigen. Nach einer kostenlosen Registrierung, lassen sich die Episoden direkt anh\u00f6ren!<\/p>\n\n\n\n<p>Link zur Episode: <a href=\"https:\/\/audio-uni.ostfalia.de\/episode\/1-c-praxisepisode-buyer-persona\/\">https:\/\/audio-uni.ostfalia.de\/episode\/1-c-praxisepisode-buyer-persona\/<\/a><\/p>\n\n\n\n<p><em>Foto: Andreas Rodemann<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Was sind Buyer-Personae? Die Audio-Uni hat eine Praxisepisode zum Thema Buyer-Personae ver\u00f6ffentlicht. Hier sprechen die Experten Harald Henzler, Gesch\u00e4ftsf\u00fchrer der smart digits GmbH, und Ralph H\u00fcnermann, Gr\u00fcnder und Gesch\u00e4ftsf\u00fchrer der Firma Odoscope GmbH, \u00fcber die Definition, Entwicklung und Rolle der Buyer-Personae im Onlinemarketing.Im w\u00f6chentlichen Rhythmus erscheinen insgesamt 16 Podcast-Episoden, die sich mit unterschiedlichen Fragestellungen von [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":4503,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[48],"tags":[],"acf":[],"yoast_head":"<title>Die Audio-Uni: Neue Episode im Web-Analytics-Kurs zu Buyer-Personae! - KomMa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/komma.ostfalia.de\/index.php\/audio-uni-web-analytics-buyer-personae\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Die Audio-Uni: Neue Episode im Web-Analytics-Kurs zu Buyer-Personae! - KomMa\" \/>\n<meta property=\"og:description\" content=\"Was sind Buyer-Personae? Die Audio-Uni hat eine Praxisepisode zum Thema Buyer-Personae ver\u00f6ffentlicht. Hier sprechen die Experten Harald Henzler, Gesch\u00e4ftsf\u00fchrer der smart digits GmbH, und Ralph H\u00fcnermann, Gr\u00fcnder und Gesch\u00e4ftsf\u00fchrer der Firma Odoscope GmbH, \u00fcber die Definition, Entwicklung und Rolle der Buyer-Personae im Onlinemarketing.Im w\u00f6chentlichen Rhythmus erscheinen insgesamt 16 Podcast-Episoden, die sich mit unterschiedlichen Fragestellungen von [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/komma.ostfalia.de\/index.php\/audio-uni-web-analytics-buyer-personae\/\" \/>\n<meta property=\"og:site_name\" content=\"KomMa\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-16T08:53:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-11-17T09:09:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/komma.ostfalia.de\/wp-content\/uploads\/2020\/11\/audio-uni-web-analytics-buyer-personae.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1120\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Talissa Witenbach\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@komma_ostfalia\" \/>\n<meta name=\"twitter:site\" content=\"@komma_ostfalia\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Talissa Witenbach\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/komma.ostfalia.de\/index.php\/audio-uni-web-analytics-buyer-personae\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/komma.ostfalia.de\/index.php\/audio-uni-web-analytics-buyer-personae\/\"},\"author\":{\"name\":\"Talissa Witenbach\",\"@id\":\"https:\/\/komma.ostfalia.de\/#\/schema\/person\/878051066a8247687c9154afb8fd0007\"},\"headline\":\"Die Audio-Uni: Neue Episode im Web-Analytics-Kurs zu Buyer-Personae!\",\"datePublished\":\"2020-11-16T08:53:00+00:00\",\"dateModified\":\"2020-11-17T09:09:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/komma.ostfalia.de\/index.php\/audio-uni-web-analytics-buyer-personae\/\"},\"wordCount\":98,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/komma.ostfalia.de\/#organization\"},\"image\":{\"@id\":\"https:\/\/komma.ostfalia.de\/index.php\/audio-uni-web-analytics-buyer-personae\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/komma.ostfalia.de\/wp-content\/uploads\/2020\/11\/audio-uni-web-analytics-buyer-personae.jpg\",\"articleSection\":[\"Digitale Lehre\"],\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/komma.ostfalia.de\/index.php\/audio-uni-web-analytics-buyer-personae\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/komma.ostfalia.de\/index.php\/audio-uni-web-analytics-buyer-personae\/\",\"url\":\"https:\/\/komma.ostfalia.de\/index.php\/audio-uni-web-analytics-buyer-personae\/\",\"name\":\"Die Audio-Uni: Neue Episode im Web-Analytics-Kurs zu Buyer-Personae! 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